AURA is an exploration of combining smart design and rich technology to craft an innovative concept and feasible business solution. I strive to deliver a memorable and emotional experience by connecting people through senses of smell on a digital platform. I designed and developed a software prototype with a hardware prototype using interactive design principles. AURA brings a fun and exciting experience not only through scents but also through a lush, ethereal visual experience.
In the modern era, people experience social and emotional connections through new digital mediums, but I have found that something crucial is missing, a sense that triggers our memory right away. I want to make scent digital, social and exciting. AURA is a unique product that enables people to collect, mix and share scents with people.
AURA is a social networking app providing a solution for people that would like to collect, mix and share scents. When designing this app I followed the concept that physical distance should not prevent us from feeling close to those we care about. AURA is an innovative idea that will connect people in a new and exciting way.
The technology has so far targeted mainly our sense of sight and sound. Either photo sharing platforms like instagram, VSCO, or text messaging platforms like Facebook, whatsapp. Most of our online communication is through sight, sound, but I found something crucial is missing. Something that connect us in a deeper way. something that is able to trigger human’s emotions right away. And that is how smell comes along. As we know that smell recalls memory more than any other senses can bring. 75% of our emotions are affected by our sense of smell. So my idea is to make smell digital.
This app collects smell and is able to generate scents we collected. People are able to share within the app and collect smells they like into their scent collections. Users can also mix up to four scents at a time to create their scent mixtures. Scent is displayed visually in the app. Through this platform, people are connected through “nose” to share feelings and stories with another. In this case, smell serves as a photo, functions as a memory recorder.
Too many tasks on one page, confusing users on what to do Icons are not clear enough
Need to break down a big task into smaller tasks, giving better instructions on each page; Build a consistent visual system, including icons and different tasks etc
Based on target audience research, a large number of people show interest in seeing data visualization rather than image display, thus I decided to replace image display with data visualization. AURA provides users a different experience purely based on scent and text descriptions, allowing users to imagine the story behind the scent itself.
Visually compelling animations using modern and fun color palettes to entertain users while experiencing scents. Using fun and animated color waves to mimic scent movements.
I sketched a bunch of variations of the look of the hardware. My goal is to keep it simple and modern. 3D prototype model design using Tinkercad.
1st aura prototype made with a 3D printer. Available in different colors and finishes.
Bluetooth connects the app with the device. A feasible circuit prototype.